When Innocenti of Milan decided to sell its ‘motor division’ it was soon split in two. British Leyland (formerly British Motor Corporation), whose cars the Italian company had produced under licence for over a decade, took over the four-wheeled production line. But what about the scooters and three-wheelers? The fact that the scooter market was … Continue reading Has Scooters India Ltd finally finished?
Tag: brand
Lambretta clothing – cheapening the name further?
Bad news for those of us who already think that those involved in licensing the Lambretta name to put on clothing, deodorant, and other non-scooter related products have cheapened the reputation of this famous scooter too much already. It seems that it is all about to get even cheaper still...According to an article on fashion … Continue reading Lambretta clothing – cheapening the name further?