When Innocenti first launched their Lambretta scooters, they were simply a cheap form of transport for the masses. By the late 1960s however, the Lambretta was one of the last of many scooters to have been produced over the previous 25 years or so and was desperately fighting for its own survival.
What turned out to be a visit to the ‘last chance saloon’ by British importer, Lambretta Concessionaires, was what would have been considered at the time a somewhat risqué campaign to promote the sporting lines and attributes of the latest Bertone designed Grand Prix model (badged the ‘dl’ in its native Italy).
Available in 125, 150 and 200cc formats (the latter with an inboard cable operated disc brake), this was to be Innocenti’s swan song in the scooter world. Luckily for us though, it was a bit of a looker and so good that the Indian Government brought all of the tooling from Innocenti in the early 1970s to continue production in Lucknow until the late 1990s, and spare parts still to this day.